Publishers can use Google AdSense. The Google AdSense programme may be right for you if you own or manage websites, blogs, or forums and wish to monetise them. Ads appear on your digital property, and you can make money based on how many people see or interact with them. Google Ad Manager and AdMob are two other options for publishers.
Publishers can monetize their websites or blogs using AdSense by earning money from relevant Google Adverts ads that appear alongside their content. The publishers are paid a modest fee each time one of these adverts is clicked. If your site has a large enough audience, this can be an easy way to monetize your material.
Advertisers can use the Google Ads programme. Google Ads is for you if you want to advertise your products or services on websites or applications with the goal of increasing your business or sales. Your advertising will appear in Google search results as well as on our publisher network’s websites.
In simple words, Advertise on Google.com, the Google Search Network, and the Google Display Network with Google Ads (content sites that are not search engines). Google Ads are used by businesses to deliver targeted visitors to their website with the aim of converting some of that traffic into purchases. Advertisers pay Google a fixed fee for each ad click.
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